Kenya School of Sales
Strengthen your sales execution with diagnostics, capability academies and commercial design labs.
Our diagnostics provide a structured assessment of your sales execution system, including pipeline discipline, leadership capability, sales process clarity and field execution habits.
Through leadership interviews, team assessments and commercial data review, we surface the structural gaps that affect revenue performance and present a clear set of recommendations for improvement.
Pipeline discipline & opportunity management
Leadership capability assessment
Sales process clarity & field execution habits
Phase 1: Commercial Diagnostic: 2-day structured assessment, Kshs 300,000 + VAT. Can be approved independently of Phase 2. Phase 2: Capability Programme: Kshs 350,000/day + VAT. Scope confirmed post-diagnostic.
A Sales Playbook translates strategy into practical execution standards that guide how sales teams engage prospects, manage opportunities and drive revenue outcomes.
Playbooks typically define:
"Many businesses invest in sales training without first defining how they expect their teams to sell. The playbook ensures capability development is aligned to a clear commercial operating model."View Engagement Options
Our Capability Academies develop the core skills, commercial thinking and execution discipline required for consistent revenue performance. Programs are delivered through structured learning blocks, real-world sales simulations and applied field assignments.
Academies are designed for:
Each academy is aligned to our Four Quadrant Capability Framework covering core selling skills, commercial acumen, leadership discipline and professional mindset.
Most revenue challenges stem from structural issues rather than individual skill gaps. The Commercial Execution Lab is a facilitated working session designed for leadership teams to address complex execution challenges.
Sessions address:
This session produces practical outputs that leadership teams can immediately operationalize.
We work with businesses across sectors including financial services, FMCG, technology, professional services and real estate to strengthen commercial execution and sales capability.
A structured assessment of your sales execution system, surfacing structural gaps that affect revenue performance.
Translate strategy into practical execution standards that guide how sales teams operate in the field.
Develop core selling skills, commercial thinking and execution discipline for consistent revenue performance.
A facilitated working session for leadership teams to address complex, systemic execution challenges.
All programs are aligned to the ISP Sales Capability Framework, globally benchmarked and locally grounded.
Curriculum grounded in African commercial realities and developed within the Commercial Club of Africa ecosystem.
All engagements begin with a discovery call to scope requirements and confirm the right intervention for your commercial context.
Identify the real drivers of commercial performance
KES300,000
+ VAT · Phase 1 Commercial Diagnostic
Codify how your business wins in the market
Custom
Scoped to your engagement
Build disciplined, high-performing sales teams
Custom
Scoped to your engagement
L'Oréal East Africa
Unga Group PLC
Unga Group PLC
Unga Limited
PS Kenya
Mi Vida Homes
Cipla
OUP East Africa
Tropikal Brands
Harleys Ltd
Power Financial
IHS Kenya
Promitto
KETEPA
Kubtech Engineering
Standard Chartered
Quickmart
FMCG, Beauty & Personal Care
Challenge
Premium brand selling in GT/MT market, sophisticated buyers, consultative approach required.
Our Approach
Commercial diagnostic → bespoke Commercial Excellence Bootcamp built on actual route-to-market, buyer profile and SKU strategy.
Outcome
Documented commercial capability system embedded in the L'Oréal EA sales team. KSS's most cited FMCG credential.
FMCG, Agri-nutrition, GT/distributor
Challenge
Execution gaps across GT/distributor network. No consistent Way of Selling across the field team.
Our Approach
Designed and delivered UFWoS, UNGA Farmcare Way of Selling, bespoke system with named playbooks.
Outcome
Named, documented Way of Selling embedded across Farmcare sales team. Commercial Director endorsed. Ongoing relationship.
Schedule a discovery call and our team will scope your commercial context, outline available interventions and recommend the right starting point.